Market changes and regulation are forcing retail banks into a profound transformation. In an increasingly digitalised world, banks are poised to play an essential part in the life of their customers – but only if they are able to build strong engagement with them.
Fierce competition forces banks to be proactive in their market approach. Not only do they need to offer products that take the complexity out of financial decisions, engagement has to be based on the life-path of the customer (university studies, new home, family, retirement, etc) rather than on mere banking products.
A new approach to banking has started to emerge and although the so-called neo-banks and big GAFA players still have a discreet presence in terms of market share, it is widely believed that they have initiated a wave that will continue to growth until it fully transforms the industry.
For many banks, ensuring that their IT systems are in a position to support this transformation remains a daunting task. At GFT, we understand retail banking business and we know IT inside out. We help banks throughout the world to adopt the technology that supports their business transformation, while ensuring a perfect fit with their legacy systems.
Our offering puts you in the fast track, empowering you to master challenges in:
- Exponential banking
- Core banking
- Regulatory compliance