Non fungible tokens could kickstart loyalty programme renaissance?

07 November 2022
Are non-fungible tokens reinventing loyalty programs? Explore insights on our blog. Discover the future of customer rewards.
Are non-fungible tokens reinventing loyalty programs? Explore insights on our blog. Discover the future of customer rewards.
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Olivier Truquet
APAC Blockchain Lead
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NFTs offer novel ways to reward customers, build brand loyalty and engage new communities

Blockchain pioneer

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Based in Liechtenstein, VP Bank now has everything in place to tokenise physical assets. Objects such as paintings, watches and other collectable assets can thus be managed, shared and transferred safely and securely, complete with respective ownership rights. This was made possible by a secure asset tokenisation solution developed exclusively by GFT for integration into the core banking system. To do this, it uses tokens in blockchain.

How should NFTs be used in loyalty programmes?