Cloud-enabled AWS hub transforms customer communications through real-time updates

Success story
Group of professionals discussing business workflow improvements using a digital tablet in a modern office setting.
The AWS Cloud solution enables the digitalisation of end-to-end processes at the newly acquired insurance division of an American global financial services firm: tasks can be completed 500 times faster and the new interactive platform increases customer engagement. Explore how GFT is leading the digitalisation of business workflows for a top insurance broker. This image showcases a team of professionals collaborating in a modern office, focusing on optimising and transforming traditional processes through digital tools and innovative solutions.
  • Retail |
  • Banking |
  • Digital |
  • Fintech |
  • Push notifications |
  • Retail |
  • Banking |
  • Digital |
  • Fintech |
  • Push notifications |

Push notifications

Revolutionised push notifications to transform and improve customer communications

Quicker to market

Reduced time to market with a new, scalable, strategic platform

Costs down

Permanent reduction in operating costs

Challenge

Challenge

Create a cross-platform cloud-enabled push notifications platform to transform customer communications

  • A retail bank needed a way of delivering push notifications to customers in a timely, contextual and personalised manner as part of its digitisation strategy
  • The bank needed quick results garnered from an Agile delivery model, using scrum methodology to deliver a minimum viable product before advancing to a production version
  • The solution had to be cloud-based, including all standard apps as well as some new custom ones, including Kafka and a CICD pipeline to allow for continuous integration

 

Engagement

Engagement

A ground-breaking solution in two parts

Push Notifications Platform
  • Developed and deployed apps to simplify management and fully compliant with bank security policies - including HDF, Scylla DB, Vault, Consul, EKS (Amazon Kubernetes)
  • 31 apps developed or configured - including Kafka-based data streaming apps, REST APIs, an API gateway, system integration with Amazon SNS, Rules Engine for data analysis and reporting app.
  • Worked in sprints, organised across scrums and focused on business requirements and core platforms. All deliveries were prioritised and delivered according to an agreed schedule.

 


CICD Pipeline
  • Jenkins applications built to Docker images with a streamlined deployment to Kubernetes
  • Custom Builder Image created, leveraging GFT’s proprietary knowledge and expertise
  • Full security build for CICD pipeline (authentication and authorisation)
  • Transaction processing via AWS cloud, built on existing cloud infrastructure whilst adding renewed technology fundamentals

 

Benefit

Benefit

A cloud-enabled, API-integrated, scalable communications hub

  • Reduced overall time to market - new features can be added quickly and easy
  • Permanent reduction in operating costs, eliminating the need for speculative hardware investment
  • Near real-time communication from a scalable, strategic platform
  • Kafka event streaming increases immediate customer engagement, streamlining customer communication and speeding up responses to changes in customer circumstances

 

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Alpesh Tailor
Group Head of Banking Solutions

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