GFT ‘takes over’ Finextra with key MiFID II call to action

Following the launch of our latest thought leadership and offerings designed to help firms struggling with the impact of MiFID II, GFT has ‘taken over’ the home page of www.finextra.com. GFT's extensive coverage includes a new video interview by Jeremy Taylor (Strategy Owner, Capital Markets), who discusses the enormous challenges that firms face with MiFID II.

The interview with Finextra’s chief reporter Emily Horler has also been promoted via email to over 115,000 registered users of the site, which covers all aspects of Financial Technology and industry news.

Within 1 hour of the content release, the video had been viewed over 1,000 times, an indication of the huge interest in the topic of MiFID II. The video also invites viewers to download the latest GFT point-of-view paper of the topic, titled MiFID II: How to eat the elephant.

In the interview Jeremy discusses why Banks should move towards MiFID II impact analysis and that as well as its colossal size, MiFID II is also trying to establish safer and fairer markets and provider stronger investor protection while making markets more transparent.

GFT are also planning to follow up this activity with a future interview with GFT’s Paul Harrington (Principal Consultant), discussing the ongoing challenges of Regulatory Change Management, and how GFT can help firms facing the constant onslaught of new regulation in a planned and structured manner.

MiFID II is trying to establish safer and fairer markets and provider stronger investor protection while making markets more transparent.”
Jeremy Taylor Strategy Owner, Capital Markets
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