- Technology - much more than process efficiency
- Innovation - we bring ideas to life
Innovation - we bring ideas to life
How to make the future happen today.
A playground for your ideas.
The engine of creativity.
A playground for your ideas.
The engine of creativity.
![Key Visual Innovation This image captures the essence of innovation with a futuristic aesthetic. A woman, adorned in high-tech glasses, is bathed in intersecting lines of light that create a dynamic and modern visual effect. The background features soft hues of purple and pink, enhancing the sense of technological advancement and forward-thinking. This visual perfectly embodies the spirit of cutting-edge innovation and the integration of technology in everyday life.](/.imaging/focalpoint/1600x960/dam/jcr:1b0f5200-d559-4fef-9fb8-866314fc1bdd/gft-key-visual-innovation.webp)
More than technology
The engine of creativity
We have blended three powerful methodologies – Design Thinking, Lean Startup and Agile development into an end-to-end innovation process that is one of the best in the market.
From the very first stage, we follow practices that boost creativity while maintaining focus on customer needs and business objectives.
How to make the future happen today
Innovation is tough. You want to deliver radical change, fast – but you’re constrained by legacy technology, regulation and the complexity of your own organisation? With GFT innovation happens alongside digital transformation.
It’s a two-speed journey where new ideas can come to life quickly, while ‘business as usual’ evolves to meet the future.
The way we work
GFT Innovation Methodology
![GFT Icon - Discover This image features a circular icon with a stylized eye symbol at its center, representing the concept of "Discover". The top part of the circle is highlighted in pink, and two rightward-pointing arrows emphasize forward movement or progression. The word "DISCOVER" is written below the icon, signifying exploration and the act of finding new information or insights.](/.imaging/mte/gft/full/dam/Website-MASTER-Images/Technology/Innovation/gft-innovation-discover-icon.png/jcr:content/discover-5-3-pfeile-nach-rechts%20.png)
Discover: Identify the problems that inspire innovative solutions
![Explore Icon - GFT Innovation Lab Explore the GFT Innovation Lab's new "Explore" icon featuring a minimalist magnifying glass symbol and two right arrows in a modern blue color scheme. This icon represents the second step in the innovation process, encouraging users to delve deeper into research and investigation.](/.imaging/mte/gft/full/dam/Website-MASTER-Images/Technology/Innovation/02-Explore.jpg/jcr:content/211022_GFT_DIL_Icon2.png)
Explore: Explore business goals & user needs
![GFT Icon - Ideate This image features a circular icon with a stylized triangle and circle symbol at its center, representing the concept of "Ideate". The top right part of the circle is highlighted in light purple, and two rightward-pointing arrows emphasize forward movement or progression. The word "IDEATE" is written below the icon, signifying the act of forming new ideas or concepts.](/.imaging/mte/gft/full/dam/Website-MASTER-Images/Technology/Innovation/03-Ideate.jpg/jcr:content/211022_GFT_DIL_Icon3.png)
Ideate: Ideate concepts for new products, services and experiences
![Experience Icon - GFT Innovation Lab Explore the GFT Innovation Lab's new "Experience" icon featuring a minimalist pen tool symbol and two right arrows in a vibrant orange color scheme. This icon represents the third step in the innovation process, encouraging users to engage in hands-on design and creative development.](/.imaging/mte/gft/full/dam/Website-MASTER-Images/Technology/Innovation/04-Experience.jpg/jcr:content/211022_GFT_DIL_Icon4.png)
Experience: Design the user experience
![GFT Icon - Prototype & Validate This image features a circular icon with a stylized hand pointing to a touchscreen, symbolizing the concept of "Prototype & Validate". The upper right part of the circle is highlighted in blue, and a rightward-pointing arrow indicates progression or forward movement. The words "PROTOTYPE & VALIDATE" are written below the icon, emphasizing the process of creating and testing prototypes.](/.imaging/mte/gft/full/dam/Website-MASTER-Images/Technology/Innovation/05-Prototype-Validate.jpg/jcr:content/211022_GFT_DIL_Icon5.png)
Prototype & Validate: Create prototypes to validate with users
![Go Live Icon - GFT Innovation Lab Discover the GFT Innovation Lab's "Go Live" icon, featuring a minimalist rocket symbol and two right arrows in a vibrant pink color scheme. This icon represents the final step in the innovation process, signifying the launch and implementation phase of new projects and ideas.](/.imaging/mte/gft/full/dam/Website-MASTER-Images/Technology/Innovation/06-Go-live.jpg/jcr:content/211022_GFT_DIL_Icon6.png)
Go Live: Scale up the solution and launch it on the market
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Your expert | Digital Innovation Lab
Sara Vallribera Gross-Melzer
Digital Innovation Lab manager