• Bankia boosts customer service with Google Assistant

Bankia boosts customer service with Google Assistant

Voice-controlled virtual assistants play a pivotal role in the bank of the future
By harnessing the power of Google Assistant, Bankia has created a new banking channel that increases customer engagement and loyalty.
By harnessing the power of Google Assistant, Bankia has created a new banking channel that increases customer engagement and loyalty.
By harnessing the power of Google Assistant, Bankia has created a new banking channel that increases customer engagement and loyalty.

New banking channel

Flexibility

Customer satisfaction

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Client
Bankia S.A.
Bankia S.A. is a Spanish bank that was created in July 2010 by a merger of seven savings banks. It offers a comprehensive range of traditional financial services, including retail banking, wholesale banking, private banking and asset management. In 2021, Bankia merged with CaixaBank.

Challenge

Challenge

Leverage Google Assistant to better serve customers

Engagement

Engagement

A phased approach covering discovery, design, implementation and active testing

Benefit

Benefit

High customer satisfaction

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  • Success story

    Bankia boosts customer service with Google Assistant